News & Events
Are you missing out on sales online? Best practices for website shopping carts
Even if you have a great website you could be missing out on sales if your shopping cart is lacking some basic elements. If the main purpose of your website is to sell wine, then you want to make the shopping cart easy to find from the home page. There shouldn’t be any confusion about which tab on the navigation bar they should click on to get to the cart. In addition, you can also use a colored button or an image carousel to draw attention to your cart. The goal of your homepage, in this case, is to get them over to the cart as soon as possible.
Winery Crushcam
Watch what happens live at the winery
From Co-creation to entrepreneurialism
The Wine Foundry's forward thinking business model continues to make waves around the globe. In Chapter 7 of Intellectual Property Valuation and Innovation, scholar Valeria Corna explores trends in co-creation & entrepreneurialism. Valeria reveals how The Wine Foundry provides resources necessary to turn ideas into reality and generate revenue by enabling anyone to make and sell wine direct to consumers and retailers
Vineyard Update Morgan Lee – Sauvignon Blanc
Start your engine! On the heels of fantastic 2012 and 2013 vintages, 2014 has been a near perfect growing season as well. We're going for the three-peat here. Temperatures in Yountville are forecasted in the low to mid 80's for the next 10 days, which is perfect for us and the picking crews. We expect to make the call the week of August 25th-29th and will send another update as we approach.
Is your website ready for e-commerce? Best practices for website home pages
Is your website setting the best impression for your brand? Don’t forget that someone visiting your site for the first time is no different from a first date. Why wouldn’t you want to look your best? Paying attention to what your website communicates and how you guide the user to buy your wines is not only a good use of time, it is a great investment if you plan to be in business for the long term.
TWF-Uncorked 2014
TWF-Uncorked 2014 was a tremendous success. We look forward to hosting our annual event again in 2015. Here's a glimpse of the event, Enjoy !
The Wine Foundry Acquires Small Lot Custom Crush Facility in Napa
SONOMA, Calif., July 30, 2014 /PRNewswire/ -- The Wine Foundry announced it has purchased the custom crush operations and facility of Juice Box in Napa and will be moving its operations to the new location. The Wine Foundry currently operates out of Opal Moon Winery located in the 8th Street Winery Park in Sonoma. The company is owned by a subsidiary of CastleGate Capital Advisors, LLC, which launched The Wine Foundry in August of 2012.
The Wine Foundry Launches New Custom Wine Production Facility in Sonoma
The Wine Foundry announced it has launched operations in its new custom wine production facility at 21660 8th St. East in the town of Sonoma. The company is owned by Castlegate Capital Advisors, LLC, which in August of 2012 acquired the assets (equipment, barrels, wine, etc.) of Crushpad, Inc.